STEM Innovation Fair
QCSD

Create a unique product, good, or service concept.  Please have a visual of your ideas for you to explain to our sharks.

Develop a business plan and create a Marketing Plan that addresses the following: 

○ What is your company/product called? ____________________  

○ What is your slogan? _____________________ 

○ Attractive visual like a poster, flyers to pass around, or slides 

○ Business logo  

○ Business philosophy (Mission Statement)  Ex. McDonalds - "To provide the fast food customer food prepared in the same high-quality manner world-wide that is tasty, reasonably-priced & delivered consistently in a low-key décor and friendly atmosphere."

How much would it cost to manufacture this product? Research/consider the following: 

○ How much would you sell your product for? (Would people pay this price? How many buyers do you estimate?) Be sure this is REALISTIC, research similar markets, poll your classmates! 

○ What does each unit or service cost to create?  

○ What startup costs would you incur? (How much money do you want from the sharks, and how much ownership of your company would you be willing to offer?) 

○ Product costs-consider the following:

• Office space/warehouse/factory rental 

• Utility costs (electricity/water) 

• Labor  

• Advertising (Be specific, look up rates for billboards, radio, Social Media, etc.)  

○ What do you expect your annual profits to be? 

○ Who are your target consumers? 

○ Who is your competition, and why are you better than them? 

○ Why should the sharks invest in your company? 

Come up with a creative way to pitch your idea to the sharks (ex: commercial, video/jingle, etc.) Student sharks will be chosen to help answer questions, and give their opinion on scoring the presentations.

Recommended to be on a Tri-Fold paired with a computer screen for digital enhancement.